Tennessee Credit Unions Host Grocery Giveaway
December 26, 2024
CHATTANOOGA, Tenn. (Wednesday, Dec. 28) — On Wednesday, credit unions from across Tennessee hosted a statewide Grocery Giveaway Campaign providing shoppers with more than $45,000 in free groceries in a single day just ahead of Christmas. The giveaway is a collaborative initiative by Tennessee credit unions to help make holiday meals accessible and offset rising food costs.
Shoppers at 25 grocery stores throughout the state were blessed with free groceries courtesy of Tennessee credit unions. The statewide Grocery Giveaway Campaign exemplifies the credit union mission of people helping people. As not-for-profit financial cooperatives, credit unions are owned and controlled by the people, or members, who use their services.
“The statewide Grocery Giveaway Campaign is just one example of the credit union difference,” said Fred Robinson, president and CEO of the Tennessee Credit Union League, the trade association for Tennessee’s 129 credit unions. “Every day, Tennessee credit unions help to advance the financial well-being of their members. We believe everyone should have the opportunity to thrive financially.”
Credit unions were established to ensure everyone has access to safe, affordable financial services. More than 100 years later, Tennessee credit unions are committed to the financial well-being for all. The credit union’s member-owner structure provides higher savings rates, reduced fees and lower loan rates.
"It was an absolute joy to be part of this special day alongside fellow credit unions across Tennessee, sharing in the true spirit of the cooperative movement," said Kim Gunter, TVFCU vice president of marketing. "By surprising grocery shoppers and helping ease their holiday burdens, we not only made their day brighter, but also strengthened our commitment to making a real, positive impact on the financial well-being of our communities."
To learn more about Tennessee credit unions, please visit yourleague.org/peoplehelpingpeople.
About Tennessee Credit Union League
Formed in 1934, Tennessee Credit Union League is a 501 (c) (6) non-profit trade association for Tennessee credit unions. Their mission is to promote and support the success and advancement of credit unions in Tennessee by helping them meet their service and structural goals. For more information, visit yourleague.org.
About Tennessee Valley Federal Credit Union
Tennessee Valley Federal Credit Union (TVFCU), a not-for-profit financial cooperative, was established in 1936 when 57 Chattanooga TVA employees pooled $500 to create the member-owned credit union. Today, TVFCU serves more than 167,000 members who live, work, worship, volunteer or attend school throughout the 17-county service community. With more than $2.7 billion in assets and 25 branches throughout the area, TVFCU is the largest credit union in Southeast Tennessee. For more information about TVFCU, please visit tvfcu.com.